Are you wondering what to do next in your career? Is AI going to leave you living in a van, down by the river? What paths have others taken through this crazy measurement industry we're in?
Let's learn from a sample of 1: Sani Manić - who has gone from web dev to CRO to co-founder of a SaaS company.
Find out how he transitioned across various web development and CRO roles and how decided what to do next.
00:00 Introduction and Friendly Banter
01:33 Career Backgrounds and Education
01:57 Career Progression and AI Impact
02:58 Guest Introduction and Career Journey
06:08 WordPress Beginnings
11:57 Transition to Marketing and SEO
13:21 Bridging the Gap Between Teams
19:36 Challenges in CRO and Statistics
23:16 AI and Best Practices in Website Optimization
23:59 The Future of Hyper-Personalized Experiences
26:38 The Problem with Historical Data in CRO
28:11 Universal Experiences vs. Individual Optimization
31:53 The Journey to Becoming a Founder
34:15 Building Tools to Solve Real Problems
38:04 Advice for Aspiring Entrepreneurs
39:16 The Importance of Focus and Small Steps
48:09 Incremental Insights and Recommendations