The People Side Of Data Episodes

From building teams to mentoring - all of your investment in data could be for nothing, if not for the people running the show!
34
May 14, 2025

Plot your next move: From web dev to CRO to SaaS founder, with Sani Manić

Are you wondering what to do next in your career? Is AI going to leave you living in a van, down by the river? What paths have others taken through this crazy measurement industry we're in?Let's learn from a sample of 1: Sani Manić - who has gone from web dev to CRO to co-founder of a SaaS company. Find out how he transitioned across various web development and CRO roles and how decided what to do next.
32
April 2, 2025

The MMM Zeitgeist with Elea Feit & Karen Chisholm

A professor, an analytics director, and a podcaster walk into a bar and order a whiskey. Which brand do they order? And how does that data make it's way into a marketing mix model? That's what Simon and Jim wanted to know, so they asked Elea Feit - Associate Dean of Research and Professor of Marketing at Drexel, and Karen Chisholm, Director of Transformation Analytics at Pernod Ricard. Find out the biggest challenge marketers are facing today regarding measurement, and how they're tackling it.  Find out what's in store for marketing measurement and MMM in the next 3 years. Grab a drink and have a listen :)
21
Feb. 21, 2024

Feb 21, 2014: A Dive Into MeasureCamp | Peter O'Neill

What's MeasureCamp, you ask? Oh, do we have a treat for you! Buckle up as Simon and Jim talk with MeasureCamp founder, Peter O'Neill about this global 'unconference' movement focused on digital analytics. Learn what draws people to MeasureCamps around the world, and about the critical things you must get right if you want to start a measurement community of your own. 📺 Watch on YouTube Links from the show: Get your free MeasureCamp New York ticket! MeasureCamp.org Peter on LinkedIn --- S...
Guest: Peter O'Neil
20
Feb. 9, 2024

Feb 9, 2024: Respect your customers privacy! | Siobhan Solberg

Siobhan Solberg (Host of the Marketing Unf*cked Podcast) joins us to talk about all things Data Privacy.
Nov. 15, 2023

Nov 15, 2023: Breaking into Data Science | Leondra Gonzalez

Leondra Gonzalez is a Senior Data & Applied Scientist at Microsoft, and is currently co-authoring a book on interviewing for data science roles.
13
Sept. 29, 2023

Sept 29, 2023: Learning Marketing Measurement with Myles Younger

We're joined by Myles Younger, Head of Innovation and Insights at U of Digital, where he leads new product development, tech services, and thought leadership to help scale the company’s educational offerings to new formats, new learners, and new markets.
15
Sept. 14, 2023

Sep 14, 2023: How To Build a Marketing Data Team with Simon Poulton

Simon makes his first appearance on the pod... and never leaves!